If you’re not moving forward, you’re moving backward.

Itay Tsamir

Digital Marketing & Strategy,
Consultant and Lecturer

The first Digital Strategist in Israel

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Created by potrace 1.16, written by Peter Selinger 2001-2019

Customers in Israel and worldwide

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Created by potrace 1.16, written by Peter Selinger 2001-2019

Nonprofits and small businesses in Pro Bono

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Created by potrace 1.16, written by Peter Selinger 2001-2019

Lectures and workshops

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Created by potrace 1.16, written by Peter Selinger 2001-2019

Years of experience with digital

Testimonials

Academic College

Michal Shapira

Associate Dean for teaching , faculty of business administration at Ono Academic College

“I recommend Mr. Itay Tsamir as an excellent lecturer and a leading expert in the fields of marketing and digital commubication…”
Ruppin Academic Center

Kobi Ifrach

Marketing & communication Manager at Ruppin Academic Center

“I have been assisted by Itay Tsamir’s consulting services. Itay is always equipped with advanced knowledge and important insights…”
children channel & logi channel at Noga Communications

Hilly Horev

Head of the children channel & logi channel at Noga Communications

“Itay took us into Digital Marketing Transformation that helped our brand and programs lead in the changing market…”
ג’ונסון-אנד-ג’ונסון

Inbar Gal Ezrachi

Digital Marketing Manager Johnson & Johnson

“Itay lead a continuous digital marketing training (during two years!) in our company.”
אסטרטגיית שיווק דיגיטלי

Mike Tsarfin

Process Management and Analysis at Bank Hapoalim Contact Center

“Itay Tsamir is a mastermind in digital marketing and marketing in general.”
AposTherapy UK

Elad Duschak

CEO at Connected HealthTech Solution Former President, AposTherapy UK

“anyone looking for advice and guidance on building and driving a digital marketing strategy”

Nir Kanias

CEO at Mashkar Former VP Marketing Tara Dairy

“Itay helped us build, establish and embed our digital marketing strategy for our brands…”

Avishai Josman

Co-Founder & CEO Crazy S.O.B Former Marketing Director, Meshek-Zuriel Dairy

“Itay is the go to guy when you need to get your digital
strategy
right!”

Shahar Abramovich Katz

Co-founder, Creo. Former Associate Producer - Channel 10 news

“Professional in his field. innovative with wide perspective on interactive in different.”

My Services

Lectures

Itay has extensive experience in formulating digital marketing strategies & digital strategies for middle to large-size organizations and companies, both in Israel and abroad. Itay has successfully accompanied the implementation and assimilations of the strategies in these companies.

Consultancy

Press

Do’s and Don’ts for using Bots in a digital campaign

“If it’s appropriate for the time and place and for user’s expectations…”

Google Trends vs. traditional surveys as a tool for predicting Elections’ results

Can Google Trends and social media analysis predict the elections’ result better than the traditional surveys?

Toxic campaigns spread online ahead of Israel’s elections

A text message sent March 26 to hundreds of thousands of cellphones claimed that Israeli President Reuven Rivlin…

 Shooting in the Right Direction: Impressions & Insights from Web Summit, Lisbon.

And here is the news: A social conscience can pay off & a traffic jam is a branding
and commercial opportunity.

Following Netanyahu, Israeli politicians flock to TikTok

With an election campaign practically virtual, Prime Minister Benjamin Netanyahu and other Israeli politicians flock to TikTok.

The Group Stage

MEXICO 1986. The World Cup. An eight-year-old boy falls in love…

Mercedes is Playing Pokémon

Mercedes’ Global Communications and Marketing Director…

Pro

Bono

Pro Bono day was created voluntarily, to help associations and social enterprises in Israel grow and flourish, by honing and improving their digital performance.

Itay initiated the Pro Bono Day project three years ago, out of a sense of social responsibility and the desire to provide associations and social enterprises with practical tools that could be used to promote their activities via digital platforms.

Pro Bono day has become an annual event, held each year on Tu B’Shvat (New Year of the Trees). On this day, we take a break from our regular business of accompanying and consulting for the leading companies in Israel and worldwide. On this day of giving, we devote our time, free of charge to associations and social enterprises.

Blog

Advertising on TikTok

Advertising on TikTok

Will TikTok advertising do to Facebook what Facebook did to offline advertising?

The Arab Spring for the Joint List

The Joint List is not actually absent from their influence over the identity of the next prime minister, as attested to by the three previous election campaigns...

“A social conscience can pay off”

“A social conscience can pay off”

and a traffic jam is a branding and commercial opportunity…

Mercedes is Playing Pokémon

Mercedes’ Global Communications and Marketing Director…

Virtual Intelligence, Artificial Reality

Virtual Intelligence, Artificial Reality

“Man and machine, not man vz. machine” (Ginni Rometty, CEO of IBM)…

The Group Stage

The Group Stage

MEXICO 1986. The World Cup. An eight-year-old boy falls in love…

Time to dig out the Data

Time to dig out the Data

We all know it is deep down there. We all understand that it’s worth a fortune…

Hummus

My Second Professionality

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